Get 4 tips for managing and reducing customer churn during Covid-19
Churn has a mix of ownership in companies today. We work with product, customer success, marketing and growth leaders. Most successful projects have a day-to-day performance manager who owns the cancel experience, ensures customers receive follow-up and reviews results. For implementation, you'll need an engineering lead to install our tracking code and brand approval for the page experience.
Yes, we offer a paid 6-month pilot. After the pilot, you can purchase an annual plan. We first schedule time to talk about your business and understand your retention goals, then walk you through how we discuss how Brightback can help given your current cancel volume.
Brightback shortens the time needed to launch and test cancel experiences—a process that can take 6 - 12 months in-house when working with designers, product managers, data scientists, customer success leaders and engineers. With Brightback, we aim to launch your cancel experience and deflect cancellations within two weeks of your kickoff call. Most time is spent getting stakeholder input for the custom cancel experience and coordinating with engineering to deploy our code snippet.