New! Recurly + Brightback's definitive guide to Churn Prevention.
Subscription companies have seen a 9x return on their investment with Brightback
Essentials
For growing subscription services to manage voluntary churn and learn how to improve
From
$1,000
/mo
Includes:
- Dynamic branded cancel experiences
- Multivariate offer testing
- Integrations & save workflow
Performance
For higher volume services to maximize subscriber retention with best in class digital experiences
From
$2,000
/mo
Essentials plus:
- Advanced testing & audience targeting
- Machine learning & data science support
- Multiple flows, brands, and use cases
Enterprise
For complex organizations seeking an agile, flexible and secure retention optimization solution
Pricing
Custom
Performance plus:
- Custom save model & integrations
- Enhanced security & SLAs
- Retention & data strategy services
Compare plans
Experience
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FlowsFlows A collection of Experiences grouped by use case or goal, like downgrades, languages, products or brands
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ExperiencesExperiences The tailored destination your end-user sees when they press cancel or downgrade within your application. Experiences include offers, loss aversion cards and survey elements defined by audience targeting.
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Targeting & testingTargeting & testing Set parameters that determine which users see which offers
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BrandingBranding Match your cancel experience to the look and feel of your site with font, color and styling options
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Custom audience targeting
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Custom page URL
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Additional flows
Essentials
Performance
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1+
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10
-
Additional fee
Enterprise
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1+
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Custom
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Additional fee
Insights
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Trends reportTrends reportCancel and save volumes over time
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Watch list reportWatch list report At-risk customers that hit Brightback to cancel or downgrade, but were deflected
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Revenue insightsRevenue Insights View saved revenue performance and canceled revenue by reason in a single view
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Offer Performance ReportOffer Performance Report See how different offers work to drive offer accepts, saves and saved revenue
Essentials
Performance
Enterprise
Workflow and integrations
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WebhooksWebhooksTrigger events from Brightback activity
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Real-time email & Slack alertsReal-time email & Slack alerts Connect Brightback activity like cancels, saves, and offer acceptance to teams that need to be in the know
Essentials
Performance
Enterprise
Support & services
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Developer sandboxDeveloper sandboxTest environment to dry-run Brightback without going live
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Email-based supportEmail-based support Email support from 9-5 Pacific Time Monday through Friday
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Slack-based onboardingSlack-based onboarding Shared Slack channel to chat in real-time for setup questions
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Retention consultingRetention consulting Dedicated success manager to consult on Brightback and retention best practices
Essentials
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Launch guidance
Quarterly business reviews
Performance
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+ Performance readouts
Enterprise
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+ Custom data analysis
Plan details & limits
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Base price
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Typical starting volume (sessions/mo)
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Additional sessions
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Maximum volume (sessions/mo)
Essentials
-
$1,000/mo
-
250/mo
-
Request quote
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1,000/mo
Get a demo
Performance
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$2,000/mo
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1,000/mo
-
Request quote
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25,000/mo
Get a demo
Enterprise
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Let’s chat
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Custom
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Custom
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Custom
Get a demo
Calculate the ROI of retention
Find out how much you can grow, by keeping the customers you already have.
Calculate my ROI
“Before using Brightback, we couldn’t take action on data that our customers were giving us at the point of cancel and it was definitely holding us back. Brightback has changed the way we operate.”
Max Tims
Director of Revenue Operations and Strategy
FAQs
What does it take to set-up Brightback?
Adding Brightback to your page requires installing a Javascript snippet to your site, in addition to an existing or developed means of processing cancels online.
Can I start a trial of Brightback?
We offer a three-month pilot where you can try out Brightback for yourself. During your pilot, we aim to discover winning offers that retain your customers. Pulling customer details via the Brightback JS snippet, we identify trends in customer groups like age of account and activity. We consult with you to strategize on the right offers for your customers over time. After the pilot, we offer an annual plan.
Who is Brightback for?
Brightback works for high volume subscription services of all kinds from B2B services and SaaS to direct to consumer subscription businesses like food delivery, box companies, media and entertainment and subscription retail. The best indicator for whether or not Brightback makes sense for your business is the volume of cancels you see from customers on a monthly basis. The more customers you see canceling per month, the more Brightback makes sense.
Who in an organization typically uses Brightback?
Churn and retention is a team sport making Brightback an excellent tool for product, marketing, support, success, revenue, and finance teams to align on saving customers and collect insights on why customers cancel, how to prevent churn upstream, and the direct impact canceling (and saved!) customers have on MRR.